W I D E A W A K E thoughts

Acne SS09/10

Posted in fashion by wideawakethoughts on September 18, 2009


Cult Swedish label Acne makes my heart flutter with its androgynous cuts and effortless cool. I splashed out and purchased a pair of their Generic Girl jeans and have hardly taken them off.

Last night I came across photos from the SS0910 collection – incredible. The pieces are other-worldly and unpretentious, yet fused with elements that make each piece commercially viable – proof that dipping into the mainstream isn’t always selling out.

The hardware on the jeans is RAD – it seems there are few boundaries when it comes to reworking denim. Ripped, faded, embellished, and now armoured …


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